Most people think that they can make money on the internet with little experience. They quickly change their mind about this misconception once they find out the work that is involved and that making money online is not a push-button process. Internet marketing is not as simple as many people believe it is. This way of thinking comes from the internet marketers who portray it as being an easy way of making tons of money. Once they figure out how much work is actually involved they quit internet marketing. You need to treat internet marketing like any other business - hard work brings in money. It's all about the fundamentals.